LTD OPTICS GOGGLE X “POSTER SERIES”


Through a poster series I promoted a new pair of goggles from Ltd. Optics that has a transitional lense and allows riders like me to ride without being affected. Through a poster series I express how these new goggles allow riders to ride in any condition. When developing its style I used a folding technique that gave an interactive visual of a mountain range when laid out. The tagline “See Your Way Through” with a different condition on each poster gives the connection of the ability of the goggles. The paint brush expresses a trail line of the skier throughout the mountain and ends with the condition in a colored texture similar to what it expresses.

Deliverables

Trio Poster Set

Design

Folding techniques to show a mountain range and photo collage

THE SUN


Reflections off the snow can burn the eyes giving stress for you later in the day, but now your worries are gone.

THE FOG


“See your way through the fog” During the day the weather can change quickly from sunny skies to fog and it’s a necessity to have a great pair of goggles to handle it.

THE TREES


“See your way through the trees” When you want get off the trails and hit the backcountry it’s a must to have goggles that can transition fast to its surroundings, so you have the clearest path through the trees.